The LA Times today has a feature on Marvel’s upcoming slate of films, including this official publicity shot of Chris Hemsworth as Thor, Anthony Hopkins as Odin, and Tom Hiddleston as Loki in the Kenneth Branagh-directed Thor movie. I still can’t get over a deity who can miracle himself a strapless eye patch but can’t cure his own lack of depth perception, but whatever.
Oh hey, did I mention Thor and Captain America will be available in glorious, post-converted 3D? Because you bet your smelly ass they will be. 2D is for your minstrel shows, grandpa. For their part, the creatives involved acknowledged problems with post-converted 3D in the past and admit they were wary, but eventually welcomed the opportunity to charge five bucks more per ticket creative challenge.
[Captain America director Joe] Johnston did a one-day test shooting with a 3-D rig — as opposed to shooting in 3-D and converting — and said it was “a nightmare” due to bulky gear, calibration issues and restricted filmmaking options. He said he’s a firm believer, though, in the conversion approach if done right and he’s enthused to move forward. “It’s a new challenge and it’s exciting,” Johnston said.
[Marvel Chief Kevin] Feige, in London for “Captain America,” pledged that “an unprecedented amount of time” would be devoted to the conversion process. He also said the films will benefit from the fact that the 3-D choice was made early on with passion and planning and not in post-production, as was the case with a flurry of films that came on the heels of “Avatar.”
“In being able to think in 3-D from the start — and having every bit of our special effects rendered in true 3-D — we have the opportunity to do it right,” Feige said. “When you’re working with a director like Ken Branagh or Joe Johnston, they’re not going to settle for less than perfect image. They’re not going to settle for something that isn’t up to the artistry of everything else they’ve done on the film … they’re not going to put on some overlay in the last 10 to 12 weeks of post-production for a fiscal reason.” [LA Times]
Said the interviewer, “This Joe Johnston who won’t settle for less than perfection, he’s the guy who directed The Wolfman, right?” And burst out laughing. “I’m sorry, forgive me. I was just… thinking of this funny thing that happened. To my friend.”







