Hot on the heels of their fake trailer for Pineapple Express 2, This is the End released a real, full-length red-band trailer which you can watch below. So I guess the trick was getting me to post two trailers for the same movie in as many days. Well, played, you sons of bitches, well played. We already knew the main guys would be playing fictionalized versions of themselves in the film written and directed by Seth Rogen and Evan Goldberg, but this latest trailer shows the full extent of the celebrity-cameo-as-joke: making appearances are Mindy Kaling, Jason Segel, Rihanna, and Emma Watson, who gets to wave around an axe and yell swear words. Oh sure, it’s high-larious when she does it, but when I do it everyone starts yelling the safe word. Thanks, Obama.