Here’s the latest creation from our video editor, Oliver, A Brief History of Conspicuous Product Placement in Movies. Yes, it’s a little less fart-jokey than you may be used to from us, but hopefully just as entertaining. “In our latest FilmDrunk mashup, we’ve replaced the nutshots with… education. Let’s see if anyone notices!”
I’m a little offended that he referred to the Teddy Bear Alien McDonald’s Dance Party scene from Mac & Me as “an atrocity”, when clearly it’s one of the finest scenes in all of cinema, but otherwise it’s quite educational. I figured the product placement parody scene in Wayne’s World would be in there, but did you know the “All restaurants are Taco Bell” scene in Demolition Man was replaced with a horribly-dubbed version that said “Pizza Hut” for the European version? Or that one of the biggest product placement whores of all time is Michael Bay? Okay, that second one you probably already knew.
FURTHER READING:
- Product placement helped pay for Wall Street 2
- Quantum of Solace hits new high, selling $79 million in product placement
[Oliver thanks Robert at Uberzine for the idea]




It’s so rad.
For tyBoo:
[dirtyhairy.blogspot.com]
The most egregious is Robocop’s promotion of the SUX 2000 (Blaupunkt optional).
The most prominent product placement in Robocop is cocaine.
This angry shit was brought to you by Olive Garden.
No forshak there, ickButt. If there is a movie with more blow in it, it would have to be a documentary about Quentin Tarantino.
(Seriously, though…maybe Scarface? There are Cheech and Chong movies with less drugs in it than Robocop. Fuck, there are Tromaville movies with less drugs in it than Robocop.)
Cocaine? I’ll buy that for a dollar filled with cociane.
@ckBu–and you could buy it for a dollar!
/Cocaine: Bitches Leave
Goddamit Pauly.
Education: the first Christopher Reeve Superman movie contains the credit, “Cheerios by General Mills.”
Condoms are my least-favorite product placements.
I’m still trying to find them french fried taters Billy Bob wouldn’t shut up about.
“Hi, Heath Ledger here for oxycodone, hydrocodone, diazepam, temazepam, alprazolam and doxylamine….”
Bill Hicks is disappoint.
It’s TV, but I loved 24′s product placement:
“Chloe, I’m using the video-streaming feature of my Sprint® DoucheBerry® by LG® to send you images of the dark-skinned terrorists now!”
“Thanks Jack, I got it instantly thanks to Sprint®’s 3G network and the processing technology of HP® computers. Now I just have to mash the keyboard and say it’s enhancing the firewall….annnnd…..yep, they are definitely not white people. Shoot to kill.”
Then they both hang up without really knowing the conversation was over. The fate of the free world hangs in the balance and they throw courtesy out the goddamn window.
You guys should do one featuring the phrase “google it” or “I googled it”. It’s showing up everywhere. Plus if nothing else, it’s an excuse to represent your boy C-tates.
C-tates? Who’s that???
First time I actively thought about product placement: A scene in the Stallone “classic” Cobra, where he’s hiding behind an end display of beer then takes one and drinks it. Before that it always seemed they used a made up brand.
If Cobra uses it, you damn well know I’m gonna use it. That’s why I speak in words of two syllables or less, have a cock 1/10 normal size, and demand the brown M&Ms in my trailer be replaced with capsules of HGH.
Larry, Fek and Pauly: let’s also not forget the obvious baby food product placement, either. I’m sure the makers of Gerber winced a bit when they saw Robo shattering their apple flavor in the abandoned factory when he was realigning his targeting system.
Thanks, Fek!
… Wait, does Seann William Scott do parkour? I thought Bulletproof Monk was bad enough.
Channing Tatum aka c-tates aka burnsy’s straight-outta-compton vernacular. He drops the line in the highly anticipated oscar bait film The Dilemma.
When is Oliver going to be on a frotcast?
All this product placement is beginning to turn me off of films… I think I’ll grab a Rockstar Cola and play some EA NHL 11 (PS3) on my LG 47inch LED instead…
It’s like when I write about all the hot fashion those sexy bitches wear in the Sex and the city movies. I call it:
The Derping Point
tyBoo-Yes, Stifler is the parkour thief. It’s…dumb.
Also, who’s Channing Tatum?
” . . . we’ve replaced the nutshots with . . . education. Let’s see if anyone notices!”
I dunno, I’ve always found the nutshot to be very educational, like when I’m watching a movie trailer and BAM – nutshot! Go sneak into a different movie. Or when my wife catches me eyeballing the waitress at the Waffle House, BAM – nutshot! Maybe next time I try not to drool so much and blame it on the food.
@drunk
The first time I remember hearing mention of Google in a show was on Buffy:TVS.
Willow Rosenberg: [to Buffy] Have you Googled her yet?
Xander Harris: Willow, she’s seventeen!
Willow Rosenberg: It’s a search engine.
Goodcall theknyte. Implied lesbian sex is far more clever then present incarnations of the google line.
“I googled murder” (knocked up)
Stop shoehorning your f**king kids into your movies Judd.
Kudos for the Jennifer Connelly clip, back in the days when she still used to eat solid foods (and had boobs)!
At 0:31 / 6:31, ‘placement’ is typed improperly. Close, but no cigar.
I would have sworn there would be a michael bay finale, the first transformers said ebay like 40 times in the first hour at least.
He could have nailed the times two bonus with The nightmare on elm street power glove reference. *Ties belt back around neck, jerks off with power glove.*
I think that’s about all the power glove ended up being good for.
Not sure how you missed the mother of all product placement movies: Josie And The Pussycats. Perhaps disqualified due to producer’s claims they accepted no payment for placement? In any event, I lost count after well over 100 products in the first half hour alone.