(Quantum of Solace and Robocop on a Unicorn)
Avatar cost upwards of $400 million and took a decade to make and is still the only movie ever made where 3D was more than a gimmick. But it made lots of money, so of course every other movie has to be 3D now. Even the 23rd James Bond movie, which is being fastracked by the struggling MGM to be directed by Sam Mendes. Who famously displayed a penchant for extravagant visual effects in such films as… uh, American Beauty, and Away We Go.
An insider said: “The 23rd Bond movie has been put back a few months and that has given them the time to prepare to film it in 3D. Everyone involved in the project is really excited because it will take the franchise in a new direction.” [TheAge]
Keep in mind, this is coming from a foreign newspaper citing an unnamed source, which tend to be about as reliable as a fox in a top hat (i.e., not to be trusted). Though it sounds plausible in light of Moviehole reporting a similar story about the Darren Aronofsky Robocop remake, another MGM production. Said their source:
“I’ve spoken with Phoenix Pictures [and] asked them about the status of ROBOCOP… they told me that the project is on hold. The problem is that Mary Parent, Chairperson of MGM, wants a 3D movie for the new ROBOCOP. But, as you know, Darren Aronofsky is a real artist and he’s not interested in gimmicks like 3D, CGI, filming digital, etc. He wants to do everything as real (organic) as possible just like The Fountain”.
While none of this is confirmed, it totally makes sense. Studio execs are so simplistic and dumb and afraid of having their own opinion about a project in development that it would surprise no one to hear them say, “Look, I don’t want to tell you how to do your job, but have you considered giving Robocop a blue tail? Audiences seem to respond to that.”

Daniel Craig loves the 3-D idea, adding, “And maybe Bond can kiss a dude, too.”
“Dead or alive, you’re coming with me” is what I say to my bitches when we’re choke-fucking.
Shit like this is what makes Adventureland such a good movie.
a fox in a top hat
You know you wanna’ Photoshop that. Adoraaaaaable.
We need more Hobocops than Robocops.
I sit here and marvel in 2010 how they still haven’t made a movie that’s dialogue played over a series of Magic Eye pictures.
Everyone involved in the project is really excited because it will take the franchise in a new direction.
Fuck you; it’s a movie, not a Wonkavator.
I heard that in Road to Perdition it cost $100M alone to digitally create a hairline for Jude Law. So Mendes has some visual effects experience.
Brett Ratner similarly added, “I too am a real artist and am not interested in gimmi…hey are you gonna finish those nachos?”
Imagine Sam Mendes trying to make American Beauty today and being told by executives that they want to spend $50 million to film the plastic bag scene in 3D
More like a Wankavator eh DH??
No one?? ??
And we really don’t want Bond to get all gimmicky again.
You know what happens when Bond gets gimmicky? Invisible cars and Denise Richards as a scientist.
They better not ruin the art of Robocop with gimmicks.
If they’re going to use 3D with James Bond, they should bring back Sean Connery and use the gimmick solely to make phallic references.
I don’t see what’s so great about 3D. Everyone I know only has one eye, anyway.
I really love my pointy stick.
By as real (organic) as possible just like The Fountain does he mean peyote fueled fever dreams ? That delightfully low tech approach I can do without.
I agree Shop, I had no idea what happened right after watching The Fountain. Just like that time I was 5 years old and woke up in my uncle Johnny’s bedroom after drinking some of his “cough syrup”
For Ladies: Coming Soon
My penis in 3D.
Keep in mind, this is coming from a foreign newspaper citing an unnamed source, which tend to be about as reliable as a fox in a top hat (i.e., not to be trusted).
Rupert Murdoch resents that remark.
Reading The Age huh, Vinny?